{"id":4449,"date":"2026-10-21T12:49:36","date_gmt":"2026-10-21T12:49:36","guid":{"rendered":"https:\/\/kreativna-europa.ba\/?p=4449"},"modified":"2026-10-21T12:49:36","modified_gmt":"2026-10-21T12:49:36","slug":"otvoren-poziv-kreativne-europe-media-za-inovativne-alate-i-poslovne-modele-u-2027-godini","status":"publish","type":"post","link":"https:\/\/kreativna-europa.ba\/en\/otvoren-poziv-kreativne-europe-media-za-inovativne-alate-i-poslovne-modele-u-2027-godini\/","title":{"rendered":"Otvoren poziv Kreativne Europe MEDIA za inovativne alate i poslovne modele u 2027. godini"},"content":{"rendered":"<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"600\" src=\"https:\/\/kreativna-europa.ba\/wp-content\/uploads\/2026\/10\/Cinematic-Innovation-Collage-with-Lightbulb-and-Data.jpg\" alt=\"\" class=\"wp-image-4450\" style=\"object-fit:cover\" srcset=\"https:\/\/kreativna-europa.ba\/wp-content\/uploads\/2026\/10\/Cinematic-Innovation-Collage-with-Lightbulb-and-Data.jpg 1200w, https:\/\/kreativna-europa.ba\/wp-content\/uploads\/2026\/10\/Cinematic-Innovation-Collage-with-Lightbulb-and-Data-300x150.jpg 300w, https:\/\/kreativna-europa.ba\/wp-content\/uploads\/2026\/10\/Cinematic-Innovation-Collage-with-Lightbulb-and-Data-1024x512.jpg 1024w, https:\/\/kreativna-europa.ba\/wp-content\/uploads\/2026\/10\/Cinematic-Innovation-Collage-with-Lightbulb-and-Data-768x384.jpg 768w, https:\/\/kreativna-europa.ba\/wp-content\/uploads\/2026\/10\/Cinematic-Innovation-Collage-with-Lightbulb-and-Data-18x9.jpg 18w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">U okviru potprograma MEDIA programa Kreativna Europa otvoren je poziv&nbsp;<strong>Inovativni alati i poslovni modeli (Innovative Tools and Business Models)<\/strong>, namijenjen podr\u0161ci razvoju i primjeni inovativnih tehnolo\u0161kih rje\u0161enja i poslovnih modela u europskoj audiovizualnoj industriji.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cilj poziva je pove\u0107ati vidljivost, dostupnost i raznolikost europskih audiovizualnih djela, pro\u0161iriti njihov doseg do publike te unaprijediti konkurentnost i odr\u017eivost europskog audiovizualnog sektora, uklju\u010duju\u0107i industriju videoigara. Poseban naglasak stavljen je na kori\u0161tenje novih tehnologija i umjetne inteligencije te prilagodbu industrije digitalnoj i zelenoj tranziciji.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Poziv podr\u017eava projekte koji uklju\u010duju:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Razvoj alata za titlovanje, pristupa\u010dnost, otkrivanje i preporu\u010divanje europskih audiovizualnih sadr\u017eaja.<\/li>\n\n\n\n<li>Inovativna rje\u0161enja za upravljanje autorskim pravima, prikupljanje i analizu podataka te pove\u0107anje transparentnosti audiovizualnog tr\u017ei\u0161ta.<\/li>\n\n\n\n<li>Nove poslovne modele koji povezuju razli\u010dite distribucijske platforme, uklju\u010duju\u0107i kina, festivale i VOD usluge.<\/li>\n\n\n\n<li>Primjenu novih tehnologija, poput umjetne inteligencije, analize velikih podataka i blockchaina, u produkciji, financiranju, distribuciji i promociji audiovizualnih djela.<\/li>\n\n\n\n<li>Razvoj alata i poslovnih modela koji doprinose ekolo\u0161koj odr\u017eivosti audiovizualne industrije.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Na poziv se mogu prijaviti pravne osobe iz zemalja koje u potpunosti sudjeluju u potprogramu MEDIA, u skladu s uvjetima prihvatljivosti navedenima u natje\u010dajnoj dokumentaciji. Prijave su mogu\u0107e samostalno ili u okviru konzorcija.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ukupan prora\u010dun poziva iznosi 14 milijuna eura<\/strong>, a stopa sufinanciranja Europske unije mo\u017ee iznositi do 80 % prihvatljivih tro\u0161kova projekta.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Rok za podno\u0161enje prijava je 14. sije\u010dnja 2027. godine do 17:00 sati po briselskom vremenu.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Prijave se podnose elektroni\u010dkim putem portala Funding &amp; Tenders Europske komisije.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Detaljne informacije, uvjeti sudjelovanja i natje\u010dajna dokumentacija dostupni su na slu\u017ebenoj stranici poziva:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/ec.europa.eu\/info\/funding-tenders\/opportunities\/portal\/screen\/opportunities\/topic-details\/CREA-MEDIA-2027-INNOVBUSMOD\">https:\/\/ec.europa.eu\/info\/funding-tenders\/opportunities\/portal\/screen\/opportunities\/topic-details\/CREA-MEDIA-2027-INNOVBUSMOD<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>U okviru potprograma MEDIA programa Kreativna Europa otvoren je poziv&nbsp;Inovativni alati i poslovni modeli (Innovative Tools and Business Models), namijenjen [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4451,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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